The Daily Dog, as part of their “Exhibitor Insights” video series from this month’s PRSA International Conference, spoke with Tom Becktold, our SVP Marketing, about how PR pros are in a perfect position to drive companies’ greater marketing messages, how social media has given PR a bigger presence in C-suite decision making, and how PR should be guiding marketing and advertising. Check out Tom’s interview with Richard Carufel below:
Posted by Phil Dennison, Senior Marketing Specialist, Business Wire 
