by Neil Hershberg, Senior Vice President, Global Media, Business Wire New York
According to conventional wisdom, the so-called “BRIC” countries [Brazil-Russia-India-China] will be the drivers of the 21st century global economy.
Business Wire is uniquely positioned, by virtue of its exclusive strategic relationships, to reach traditional and online media, investors, business decision-makers, and consumers in these dynamic markets.
In the first article of our four-part series, we profiled Agencia Estado, the most influential financial information provider in Brazil. This month, the spotlight shifts to Russia and our partner Interfax, which is the premier business and economic news service in Russia and neighboring markets.
Russia, 11th largest economy in the world, boasts the eighth largest purchasing power. Traditionally noted for its well-educated workforce, Russia has long been a power in natural gas, oil, coal and metals.
Business Wire has been a partner of Moscow-based Interfax since 2001. Interfax has spawned dozens of specialized news agencies under its umbrella organization, The Interfax Information Services Group. It is a leading content contributor to the world’s leading financial information platforms and databases, including Dow Jones, Thomson Reuters, Bloomberg, FT Information Ltd, Factiva and Lexis Nexis. The international investment community clearly recognizes Interfax as the most authoritative and credible source of Russian financial news. In fact, a February 2008 study confirmed that Interfax is the Russian news agency most frequently cited by both Russian and foreign media.