With the biggest sporting event in the world at our doorstep, join us for a discussion about how the Olympics affects the media landscape. Panelists include: Matt Ball, Editor-in-Chief of MSN UK, Scott Dougal, Deputy Sports Editor, the Press Association, Duncan Hooper, Managing Editor, News & Sport, MSN and Darren Waters, Head of Devices & Social Media, MSN / ex-BBC journalist. This event is FREE for public relations and communications professionals.
Wednesday, May 2 at 8:45 AM BST
St Bride Foundation
Bride Lane, Fleet StreetLondon , EC4Y 8EQ, United Kingdom
Join Business Wire Boston for breakfast and a panel discussion with members of the local media. Learn about current trends in journalism, what kind of news editors are looking for, and how to effectively pitch a story. Panelists include: George Donnelly - Executive Editor, Boston Business Journal, Abby Jordan – Associate Regional Editor, AOL’s Patch.com, Leigh Montgomery – Librarian, Christian Science Monitor, Frank Quaratiello – Business Editor, Boston Herald and Don Seiffert – Associate Editor, News, Mass High Tech. This event is FREE for all attendees.
Thursday, May 3 at 8:00 AM ET
Westin Waltham Hotel
70 Third Avenue, Waltham, MA, 02451
Learn Tips for Reaching and Pitching Hispanic Media, a Critically Important and Growing Segment of the American Community. Daniel Montano, President/CE) of Elevation Creation International moderates a panel, including María Rozman, News Director, KDEN Telemundo Denver; Roberto Martínez-Maestre, General Director, El Hispano; Kim DeVigil, Senior Director, Communications, University of Denver; and Luisa Collins, News Director, Univision Colorado. This event is FREE for Business Wire members and $20 for non-members.
Thursday, May 3 at 8:30 AM MDT
Denver Athletic Club
1325 Glenarm Place, Denver, CO, 80204
Local media professionals will discuss how to effectively pitch news to the media. Panelists include Dion Lim, News Anchor, WCNC; David Harris, Managing Editor, The Charlotte Business Journal and John Arwood, Business Editor, The Charlotte Observer. This event is FREE for Business Wire members and $20 for non-members.
Tuesday, May 22 at 7:30 AM ET
Dilworth Neighborhood Grille
911 East Morehead St, Charlotte, NC, 28204
Hosted by Business Wire Dallas, with NIRI, PRSA, IABC and Critical Mention
What metrics really matter? How can metrics drive strategy? Join IABC, PRSA, NIRI, Business Wire & Critical Mention for the annual joint communications lunch, as Katie Paine, CEO of KDPaine & Partners, provides measurement insight on “best in class” measurement programs for 2012, best measurement tools today, where measurement is headed and more. Standard Luncheon Fees apply: Full-time Student $25.00, Guest $50.00 , Member $40.00 and Table of 10: $500.
Thursday, May 31 at 11:15 AM CT
Thanksgiving Tower (Tower Club)
1601 Elm Street, Dallas, TX, 75201
To register: Please RSVP by May 28 at 10:00 pm on this page
Business Wire holds dozens of local events every year. We bring local media members and industry thought leaders to your market to discuss today’s most relevant topics, from trends in today’s newsrooms to writing for SEO. Events are usually free of charge to members. For more upcoming local Business Wire events or to see what’s coming up in our award-winning webinar series, visit BusinessWire.com. Follow live updates from Business Wire events on Twitter: hash tag #bwchat
by Penny Sowards, Client Services Representative, Business Wire Charlotte
Business Wire hosted a “Meet the Media” luncheon at the Sheraton Imperial Hotel & Convention Center in Durham on March 15. Panelists included Rick Martinez, News Director, NewsRadio 680 WPTF; Rick Smith, Business and Technology Manager, WRAL-TV, and David Bracken, Assistant Business Editor, The News & Observer. Kristi Lee-John, Principal at Crossroads Public Relations, was moderator.
Panelists discussed current trends in journalism and tips on effective pitching.
L-R: David Bracken, Rick Smith, Rick Martinez. Kristi Lee-John, moderator at podium
Important points made during the discussion:
Make sure someone from your company is available by phone or email at all times after making an announcement
Keep the lead information at the top
Have all answers available if possible
Pitch should always be professional and go to the appropriate reporters
Subject line on emails should be “to the point”
The company website is very important to journalists for gathering information
Blogs are a great tool and have great potential provided quality is there
Make an effort to contact the media before 3 p.m.
No jargon-filled releases
The journalists all agreed that press releases are important and relevant in conveying news to the media. Specific guidelines were discussed on what the media deems a good press releases:
Headlines should be clear and to the point
The focus of the news should be at the beginning of the release
Bullet points are a great tool to create a clear and concise message to the reader
Multimedia and web links are great added features to make the release more informative and interesting.
For more upcoming local Business Wire events or to see what’s coming up in our award-winning webinar series, visit our events page or follow Business Wire events on Twitter, hashtag #bwchat.
By Mary Oehler, Senior Editor, Business Wire Seattle
Business Wire Seattle recently hosted a luncheon featuring top Seattle Tech media journalists. Both online and traditional journalists offered their thoughts and insights into what makes a good story and how to go about getting your news noticed.
Seattle Tech Media Panel (L-R): John Cook, Curt Woodward, Tricia Duryee, Jennifer Archer & Brier Dudley.
Below are some of the key takeaways from our panelists:
It’s ALL about narrative. Journalists want to cover a compelling or quirky tale whether the actual subject matter is a product launch, personnel change or company profile. Get personal, look around at your employees. If somebody in your company has a fresh angle to offer, use it. Are you or your company involved in something new and/or exciting? Find a way to add that to your news. The bottom line: if the story is interesting, we’ll use it.
Be an industry source and expert when using social media. With the tens of thousands of stories that cross social media outlets daily, these tech journalists are more likely to notice and follow a company, individual or organization on Twitter or blogs when that entity does more than report on its own news. Curt advises: “Be a source of information and not just a purveyor of pitches. Be an expert. Be a reader of all kinds of media. Be into the whole scene.” Tricia added, “create a personality.” This is the type of online presence that gets the journalist’s attention and puts you on their radar, increasing the chances of your own news getting noticed.
How to effectively pitch a story to the journalists? John Cook: “No calls!” Across the board, these journalists stated they do not regularly pick up their phone or check their voicemail. They prefer an email to a phone call and that brings up another point of agreement: if it’s an email pitch, be succinct. They want the pitch to be direct and concise with good communication and follow-up. Don’t bury your intent 16 paragraphs down. Get right to it. And while traditional journalist Brier relies heavily on these email pitches and his RSS feed for leads, the online journalists say a tweet is much more likely to catch their attention – in fact, Tricia works with two computer screens full of nothing but twitter feeds and John Cook says, “I have to cut myself off of Twitter because I will find so many stories to cover.”
Multimedia is much desired …but. The bottom line is that these journalists love multimedia but are more likely to use it as an enhancement to the written story than as a stand-alone. A busy schedule means they may not always have the time it takes to produce a polished asset, but if they receive a high quality multimedia piece with a good set of information, they’ll likely use it when reporting on the story. That being said, it still goes back to being about the narrative – “what’s the story here?” and will this enhance the quality of that story? It must be meaningful.
Finally, in response to moderator Jennifer Archer’s inquiry on how the media view PR professionals – “friends or foes?” – panelists were unanimous in their position that the working relationship between the media and PR professionals is a necessary and valuable “partnership,” though Brier did jokingly offer up the term “frenemies.” However, the journalists agreed that the media do need PR professionals to do their job. They especially appreciate those PR professionals who do their industry homework and know the outlet they are pitching and what it covers. And, very importantly, they value good, effective communication.
For more upcoming local Business Wire events or to see what’s coming up in our award-winning webinar series, visit our events page or follow Business Wire events on Twitter, hashtag #bwevents.
Reaching the rapidly growing Hispanic American community with your organization’s message is of critical importance today. Hispanics still depend on traditional and print media for their news, but many rely on the internet and mobile devices as well. What is the best way to reach this audience? Join Business Wire DC for a chance to meet some of the nation’s most important and influential news leaders & learn about their news gathering operations in terms of what’s being covered and when – and how to best interact with their reporters. Speakers will include: Rossana Rosado, Publisher and CEO of El Diario/La Prensa; Hilda Garcia, VP of Multiplatform News and Information for impreMedia; Lori Montenegro, Washington correspondent, Telemundo Noticias; and José Manuel Sanz Mingote, General Director, Agencia EFE. This event is FREE for all attendees.
Wednesday, September 28 at 8 a.m. ET
National Press Club
First Amendment Lounge
529 14th Street NW, Washington, DC 20004
Join Business Wire Boston for a reception in celebration of our 50th anniversary. Socialize with colleagues, mingle with the media and join us for a champagne toast while watching the sunset over Boston Harbor! This event is open to Business Wire members, non-members & media professionals & is FREE for all professional communicators.
Tuesday, October 4 at 4 p.m. ET
Boston Harbor Hotel
70 Rowes Wharf, Boston, MA, 02110
Join Business Wire LA in celebrating our 50th Anniversary. We start the afternoon with an interactive panel discussion about how communications has changed in the last 50 years and what the future holds for our industry. Roger Pondel of PondelWilkinson will moderate the panel, which includes Martin Beck of the LA Times, Sonya Quick of the OC Register, Robert Hernandez from USC and Beth Mansfield of CKE Restaurants. We’ll end the session with a champagne toast to thank you for making the last 50 years special. Beer, wine and hors d’oeuvres will also be served. This event is FREE for all attendees.
Thursday, October 6 at 3 p.m. PT
The Mark
9320 W. Pico Blvd., Los Angeles, CA, 90035
Please join Business Wire Newport Beach for breakfast & help us celebrate our 50th Anniversary! We’ll start your morning with an interactive panel discussion about how communications has changed in the last 50 years and what the future holds for our industry. We’ll also raise a toast to thank you for helping make the last 50 years special! This event is FREE for Business Wire members & $20 for non-members.
Wednesday, October 19 at 8:30 a.m. PT
Hotel Hanford
Promenade Ballroom
3131 Bristol Street, Costa Mesa, CA, 92626
Business Wire holds dozens of local events every year. We bring local media members and industry thought leaders to your market to discuss today’s most relevant topics, from trends in today’s newsrooms to writing for SEO. Events are usually free of charge to members. For more upcoming local Business Wire events or to see what’s coming up in our award-winning webinar series, visit BusinessWire.com. Follow live updates from Business Wire events on Twitter: hash tag #bwevents
by JoAnne Hirsch, Senior Client Services Representative, Business Wire Denver
Business Wire Denver recently hosted a media breakfast, “Who’s Covering You Now: What Newsroom Cutbacks Mean to Your Company and How to Pitch Stories to a Shrinking Newsroom.” The media panel discussed the changing landscape, best practices for pitching and the impact of mobile.
David Sloan, Account Executive for Business Wire Denver, moderated the panel, which included (L-R):
Gil Asakawa, Manager of Student Media, Journalism & Mass Communication, University of Colorado
Greg Nieto, News Reporter, FOX31 and KWGN, Channel 2
Nieto responded to seemingly endless media consolidation by finding a silver lining. ”I have a lot more leeway to bring stories to the table,” he said. “When we have editorial meetings they used to ask for five or six story ideas and that number has probably grown to about 10.”
Asakawa added that in recent years the Denver Post has shrunk drastically, resulting in reporters juggling multiple kinds of stories. One of the biggest changes, he said, has been the PR community’s outreach to social media and individual bloggers.
Know your audience, do your homework
The panel was unanimous in the sage-old advice to PR pros: despite technology, it’s all about the relationship. ”Watch some of the program on TV and see where your topic might fit in,” counseled Nieto. Doyle requested no attachments in email pitches and Asakawa advised: “Find new hooks and plan new hooks every year so you have something to go to the media with.”
Nieto offered a lesson in selling reporters on your story: “When I pitch a story I’m already thinking about the hook. What’s going to be the tease? A pitch should be multi-layered. The more ammunition I have, the better opportunity it’s going to stick and someone in the editorial meeting is going to assign your story.”
Regarding timing, the journalists recommended keeping production schedules and editorial calendars in mind. A monthly magazine works far in advance, with editorial calendars set a year out. Newspapers have a more timely window. “You need to know that to get in the Friday section it’s done at most papers by Tuesday,” said Asakawa.
Mobile technologies a game changer
The panel agreed that mobile is here and the future is uncertain. “If I’m out on a story they have me shoot a little tease with my Droid that we’ll send to our website,” said Nieto. “Over the past three years there’s been a huge push to write our Web script. I find more and more I get feedback from people who read my scripts from across the country who haven’t viewed the broadcast. That’s fascinating to me.”
For more upcoming local Business Wire events or to see what’s coming up in our award-winning webinar series, visit our events page or follow Business Wire events on Twitter, hashtag #bwevents.
by Billy Russell, Client Services Representative, Business Wire Phoenix
Last week, Business Wire Phoenix hosted a luncheon with Cindy Kim, Director of Marketing and Social Media for JDA Software, titled “Adapt or Vanish: Five Killer PR Tips to Stay Relevant.” Cindy discussed the past of PR and its future, detailing its transformation in response to the internet and how communications have been changed forever. Watch a video with highlights from the presentation here:
Classic techniques are tried and true and will always be useful, but in a world where much corporate correspondence is conducted through Facebook, Twitter and blogs, staying on top of the technology is a must. To stay relevant in today’s market, you must adapt.
Here are Cindy’s tips:
1. Join Conversations – Your company should engage in conversation with participants who follow you on Twitter and Facebook to let them know that living, breathing people staff the Twitter feed. No ot systematic Tweets based on alogrithms, please.
2. Socialize PR – Make your news shareable by making it easy for readers to follow you on the web. Include sharing icons and other relevant social media sites in the “About” section in news releases.
3. Atomize Your Content – It all starts with a BIG IDEA. Take your big idea and split it into sub-categories to plan your marketing strategy, i.e., recycle the content via blog posts, presentations and podcasts.
4. Drive Demand – Your social media followers will be interested in what’s coming. Use social media to make product announcements. Tweet your recent innovations. Your Facebook page should include links to news release announcements.
5. Socialize Events – Spread the word of any upcoming events through social media portals. Tweet your event. Invite colleagues through LinkedIn. But, most important, engage the public and your followers. Encourage them to become interested in your events and have the news spread and go viral.
Check out some great pictures from the event:
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For more upcoming local Business Wire events or to see what’s coming up in our award-winning webinar series, visit our events page or follow Business Wire events on Twitter, hashtag #bwevents.
PR is no longer relegated to drafting press releases and bylined articles. Today, PR pros support business goals, connect and support customers, amplify demand-generation efforts and take social listening to a whole new level to move the company’s brand forward. Join Business Wire Phoenix & Cindy Kim, Director of Marketing and Social Media for JDA Software, for this session on how social business is impacting the PR world. Cindy will outline five killer strategies to help you make an impact that goes beyond just PR, based on real-world lessons. This event is free for all attendees.
Thursday, July 21 at 11:30 a.m.
SkySong
1475 N. Scottsdale Rd., Alliance Room, #365, Scottsdale, AZ 85257
Join Business Wire Charlotte for breakfast and a panel discussion with experts in the field discussing the topic: Minding Your Mobile Manners – Etiquette Tips for the Digital Age. A panel of professionals will share their experience and expertise, presenting both PR and media perspectives. Panelists include Eric Frazier, staff writer for the Charlotte Observer and Scott Hepburn, president of Media Emerging, a public relations and marketing firm. The event is free for all attendees.
Hosted by Business Wire Cleveland [Pittsburgh Event]
There appears to be a trend toward “hyperlocal” news coverage. What does this mean, exactly? Has there been a fundamental shift toward more community news coverage? What is the best way to pitch your news to media outlets covering small local communities? Find out what hyperlocal means for PR professionals with our panel, which includesBobby Cherry, Reporter, Sewickley Herald; Cindi Lash, Regional Editor, Western Pennsylvania, Patch.com; andGina Puppo, Community Coordinator, Trib Total Media. This event is free for all attendees.
Wednesday, Aug. 24 at8 a.m.
Rivers Club
One Oxford Center, 301 Grant Street, Pittsburgh, PA 15219
Business Wire holds dozens of local events every year. We bring local media members and industry thought leaders to your market to discuss today’s most relevant topics, from trends in today’s newsrooms to writing for SEO. Events are usually free of charge to members. For more upcoming local Business Wire events or to see what’s coming up in our award-winning webinar series, visit BusinessWire.com. Follow live updates from Business Wire events on Twitter: hash tag #bwevents
by Raschanda Hall, Global Media Relations Manager, and Matt Blouin, Account Executive, Business Wire Chicago
Business Wire Chicago recently hosted a luncheon featuring top Milwaukee media at Milwaukee’s Newsroom Pub. Panelists offered tips on creating pitches that generate interest.
(L-R) Mark Maley (Patch.com), Bob Helbig (Milwaukee Journal-Sentinel), Kathy Mykleby (WISN-TV) & moderator Raschanda Hall (BW Chicago)
Kathy Mykleby, News Anchor/Reporter at WISN-TV, along with Bob Helbig, Deputy Business Editor of the Milwaukee Journal Sentinel, and Mark Maley, Milwaukee Regional Editor for Patch.com shared their insights regarding what it takes for a story pitch to be successful. Raschanda Hall, Business Wire’s Global Media Relations Manager, moderated the panel.
Great crowd at the Newsroom Pub!
Below are some of the key takeaways from our panelists:
Local Content is King. There is no real answer to “what is news” and no real definition to “newsworthy.” Being interesting or clever can help. Tailor the news to a specific area, giving it a local angle. The ultimate goal is to serve the interests of readers. Look at yourself as a reader.
Social networking sites provide leads and promotional opportunities. Reporters are constantly gathering information from Twitter and other social media sites. They are especially interested in following people and organizations relevant to their jobs. Maley says his regional Patch.com editors rely heavily on Twitter to find and promote stories. Mykleby says social media is great but we sometimes forget that success lies in building relationships.
The higher the resolution the better. Visuals are important to the layout of news stories. Always make sure to provide quality, high resolution photos. Even if multimedia is not used right away, it is typically kept on file. Helbig admits that years ago the Journal Sentinel would never think of using outside photos but now it is much more common.
Attachments are okay, but… if you will be attaching something in an email, explain what is in the attachment in the body of the email. Better yet says Helbig, include the attached press release in the body of the email too. This serves two purposes. He can read it right away and forward or print a clean version for filing or sharing with a colleague.
Social Media Release or Traditional does not matter — just keep it short. The format of a press release is less important than the length. Whenever possible, try to keep the release to no more than one page, and be sure to include contact information. Mykleby says if she or one of her producers at WISN-TV needs more information they will ask for it.
Email is the preferred method of contact if the matter is not urgent. An occasional follow up phone call is acceptable. Be straightforward as time is precious and staff may be limited. Helbig says he gets several dozen emails an hour. The subject line and first sentence of an email might be all that is viewed.
Make sure your website is journalist-friendly. Have a high quality website with as much information as possible for reporters to access. Contact information, pictures and company descriptions are all useful. Mykleby says when she’s researching, Google, press releases and company websites all are important.
For more upcoming local Business Wire events or to see what’s coming up in our award-winning webinar series, visit our events page or follow Business Wire events on Twitter, hashtag #bwevents.
by Andrea Gillespie, Account Executive, Business Wire Chicago
Public relations and communications professionals who were expecting another media panel with obvious suggestions like “don’t send pitches irrelevant to my beat” or “don’t send attachments” were pleasantly surprised at this month’s Business Wire Chicago “Meet the Media” event.
BW Chicago Regional Manager Elaine Stiles (far left) introduces (L-R) moderator Kimberly Eberl, President at Motion PR and panelists Kathryn Janicek, Daypart Manager/Executive Producer, NBC Chicago; Susanna Negovan, Editor-in-Chief, Michigan Avenue Magazine; & Kathryn Born, Founder & Editor-in-Chief, TINC Magazine
While you still shouldn’t send attachments (bogs down their email servers) or off-topic pitches (the worst), our media panel offered more honesty and candor about the art of pitching than we’ve seen in a while.
Below are takeaways from our three panelists:
Kathryn Janicek - Daypart Manager/Executive Producer, NBC Chicago @kathrynjanicek
Kathryn Janicek is a very busy woman. Not only is she producing content for the actual television broadcast, she also manages the website, Twitter and Facebook pages for the morning news. This gives PR professionals several outlets for coverage. If she can’t give you three minutes on air, she may be able to tweet or send a Facebook update about your event. Just ask.
Please don’t leave her a voicemail. You can text, email, tweet or send a note on Facebook. She likes pitches short and to the point.
Watch her show. If you do, you’ll know the kinds of stories she’s seeking. She’s especially interested in stories about saving viewers money and staying healthy.
For TV, don’t just think about the segment and its flow. Think about the tease. The tease is just as important as the actual segment. If you can provide creative ideas to tease your potential segment, you’ll gain more interest.
Remember that TV is fiercely competitive, so offer something unique and exclusive. Example: Janicek would not do a three-minute grilling segment when people can watch grilling all day on the Food Network.
As the editor of Michigan Avenue Magazine, Susanna Negovan works on three issues at a time. If you have a story for her September issue, you’re probably too late to make it to print.
Her readers are among Chicago’s most affluent and sophisticated. The majority have an income of more than $200K, and most are interested in where people like themselves eat, shop and go in Chicago.
Negovan only entertains pitches tailored to her audience. With experience as a PR professional, she knows a mass pitch when she sees one–and they get deleted immediately. She understands that PR people want their clients in every publication, but you have to be honest with your client about what’s realistic. Negovan also LOVES exclusives. Give her an exclusive look at a product, restaurant or interview and you’ll get her attention.
Negovan receives hundreds of event invitations. If you want her to attend, don’t bury the lead. No “You’re Invited!” subject lines, please. Negovan wants to know what she’s invited to in the SUBJECT line.
Another opportunity for PR professionals is personality profiles. Negovan’s readers are interested in successful Chicagoans–how they became successful, where they came from and what drives the person behind the desk or camera.
Be mindful of where your clients are advertising. Magazine editorial and advertising are more connected than ever. That doesn’t mean you receive automatic editorial placement as an advertiser, but if you advertise and have a great story to tell, you’re more likely to get a hearing. However, don’t feel obliged to disclose you are an advertiser as part of your pitch. Negovan knows who’s advertising in the magazine.
Kathryn Born – Founder & Editor-in-Chief, TINC Magazine
TINC (Technology Industry News – Chicago) is a blog/magazine hybrid about the Chicago IT industry and tech-hobbyist scene. Founder Kathryn Born is specifically interested in Chicago stories.
Because tech stories are so technical and intricate, it helps to have an evergreen press release available about your company and its main service. Too often, Born receives very specific press releases when she really needs a backgrounder on the company first.
Born receives about 50 emails per hour, so make your subject line stand out. Never forget this rule of pitching: pitch like it’s already a story, not just an idea for a story.
She treats all stories and pitches the same, regardless if your company is two people and a logo or Motorola. They all have a place on TINC.
TINC is published via social networks, so engaging with them on Facebook, Twitter and other social settings is encouraged.
For an online magazine and blog, having photos and videos is a plus. PR professionals need to remember that every journalist is tight for time, so if a reporter is covering your story, respond to their requests as quickly as possible.
Take a look at Business Wire’s events page to see what’s coming up in local events and at our award-winning webinar series.
Rise and (make your pitches) shine! Join Business Wire Chicago for breakfast and meet the producers and editors from some of Chicago’s most sought-after outlets. Find out who wants to be pitched via social media, how you can make a great first impression and where the best PR opportunities exist in each of these hot media outlets. Kimberly Eberl, President at Motion PR, will moderate the panel, which includes: Kathryn Born, Founder & Editor-in-Chief, TINC Magazine (Technology Industry News – Chicago); Susanna Negovan, Editor-in-Chief, Michigan Avenue Magazine; and Kathryn Janicek, Daypart Manager/Executive Producer, NBC Chicago. This event is free for all attendees.
Thursday, May 12 at 8 a.m. CT
Maggiano’s Little Italy – Chicago
Antinori Room, 516 N. Clark St. (banquet entrance is on Grand Ave.), Chicago, IL 60654
To register: Please send an e-mail to Abbie Sullivan at Abbie.Sullivan@BusinessWire.com BEFORE Friday, May 6. Be sure to include your name, the name of your company, and a phone number where you can be reached. Please note that seating is limited. We request no more than 2 guests per organization.
Media Breakfast on Crisis Communications
Hosted by Business Wire Atlanta
From a natural disaster to a negative blog post, is your company prepared to manage a communications crisis? Now is a great time to go over the basics of crisis communications and reputation management. Join us as our experts share their thoughts on some key steps to following when responding to a crisis, rebuilding trust and how best to address the media during a crisis. Panelists include: Andrew McCaskill, V.P. & Group Director, William Mills Agency; Chris Joyner, State Government Reporter, Atlanta Journal Constitution; and Chris Sweigart, Manager of Digital Content, WXIA NBC, 11alive.com.
Thursday, May 26 at 7:30 a.m. ET
Anthony’s Fine Dining
3109 Piedmont Road Northeast, Atlanta, GA 30305
Join Business Wire Canada for an exclusive intimate conversation with Bloomberg News editors and reporters at Bloomberg’s Toronto offices. Please join us for a complimentary breakfast and informal chat with four members of Bloomberg’s esteemed team to hear their collective insights on how not to have your hard work end up on the news room floor. Speakers include: Paul Davitt, Team Leader, Bloomberg Sales; Sean Pasternak, Bloomberg Banking Reporter; Steve Frank, Bloomberg Commodities Industry Editor; and David Scanlan, Bloomberg Bureau Chief. This event is free for all attendees.
Friday, May 27 at 8:30 a.m. ET
Bloomberg
Brookfield Place, Canada Trust Tower, 161 Bay st., Suite 4300, Toronto, ON
To register: RSVP to Katrina Bolak at 416.593.0208 or email katrina.bolak@businesswire.com by May 23.
Business Wire holds dozens of local events every year. We bring local media members and industry thought leaders to your market to discuss today’s most relevant topics, from trends in today’s newsrooms to writing for SEO. Events are usually free of charge to members. For more upcoming local Business Wire events or to see what’s coming up in our award-winning webinar series, visit BusinessWire.com. Follow live updates from Business Wire events on Twitter: hash tag #bwevents
Posted by Amy Yen, Marketing Specialist, Business Wire 
