PR Updates From Around the World for the Week of March 2

March 3, 2015

By Denise Grayes, Senior Client Services, Business Wire

Here are the latest changes and updates in the PR industry.  To learn more about each news item, simply click the hyperlink.  Have your own update to include?  Let us know!

Atlanta
Marketing Inspirations has been selected as a finalist for four campaigns for the 2015 Atlanta Marketer of the Year Awards (AMYs), and received recognition as a finalist in the Atlanta American Advertising Awards (ADDYs). Article

Porsche Cars North America has appointed Christian Koenig as vice president public relations. Article

Austin
Drumroll announced that it has hired Nicole Sanchez into a new Account Director position, created to support continued agency growth. Article

Chicago
Derivatives clearing organization OCC has hired David Prosperi as first vice president, public relations, and Patricia Overstreet-Miller as first vice president, corporate communications, both reporting to newly appointed as executive vice president, business development Scot Warren. Article

FoodMinds has added the American Frozen Food Institute to its client roster. In addition, Welch Foods has named FoodMinds its agency-of-record for health professional and nutrition influencer communications. Article

Cleveland
FrazierHeiby has named Bryan Haviland as president. Article

DC
Crosby Marketing Communications has promoted Jeff Rosenberg to EVP, leading its advocacy and social media practice. Article

Clutch recently published its first report on leading search engine optimization consultants. Article

Denver
The American Advertising Federation (AAF)-Kansas City recently held its American Advertising Awards and honored Woodruff Sweitzer for its work with AMVAC Chemical Corporation. Article

Hospitality Sales & Marketing Association International (HSMAI) honored the nation’s largest integrated travel marketing firm MMGY Global with its top award, “Best in Show” for its rebranding and advertising campaign for the city of Cleveland. Article

DBC PR + Social Media has been appointed PR agency of record by cocktail soda maker Q Drinks. Article

Crosby Marketing Communications has promoted Jeff Rosenberg to executive vice president. Article

Global Strategy Group has hired Matt Canter as senior vice president. Article

Telluride Ski & Golf Resort has selected Buffalo Brand Invigoration Group to direct golf-focused public relations for its breathtaking mountain course and associated memberships, stay-and-play packages, and instruction programs. Article

Story Partners has hired Adam Croglia as a director. Article

Los Angeles
American Apparel has named Thoryn Stephens as chief digital officer, a newly created role at the company, and Cynthia Erland as SVP of marketing. Article

Movement Public Relations announced the signing of its newest client, The Detour Bistro Bar, a Culver City restaurant founded by Los Angeles locals and long-time caterers Ranni Kumgisky and Dane Pearson of Great Dane Catering and Events. Article

Automotive search site AutoWeb has selected JMPR Public Relations as its public relations agency of record. Article

Pacific Shore Holdings announced that Smith Public Relations has been named as its new marketing and public relations agency of record. Article

Miami
The Florida Department of Citrus and Mexican theme park Experiencias Xcaret have signed on as initial clients for The Agency, a new integrated communication firm focused on the millennial sector. Article

As Orlando-based integrated marketing agency Chatter Buzz Media prepares to celebrate its third year in business this Spring, its co-founders, Shalyn Dever and Ashley Cisneros Mejia, pause to reflect on a historic 2014. Motorsports communication professional David Hart will be joining the Mazda Raceway Laguna Seca team as public relations manager, effective March 2. Article

Brad Goldstein, former corporate affairs director at Oxbow Carbon, has left the company to start a crisis communications and crisis management firm-Resilience Communications. Article

NTC (Nationwide Title Clearing, Inc.) has hired Gina Morales, APR, to serve as the Vice President of Marketing for the leading post-closing services provider. Article

Fetching Communications has added new clients including the American College of Veterinary Ophthalmologists for its National Service Animal Eye Exam Event; The Rein Coat, to raise awareness of its therapeutic calming coat for pets; and Daybreak/Lindy & Co. to raise visibility of its treats and mission. Article

Minneapolis
The Integer Group has appointed Michael Rivera as Executive Creative Director out of Integer’s Des Moines office. Article

Nashville
DVL Seigenthaler, a Finn Partners Company, has promoted three to partner: Jonathan Carpenter, Mark Day, and Andrea Lindsley. Article

Memphis International Raceway has hired Craig Wack as director of public relations and marketing. Article

Newport Beach
Strategic video communications firm D S Simon Productions has added an industry veteran to its expanding sales team. Brian Devenny, who worked at D S Simon for six years as director of media relations, has rejoined the company as Senior Account Manager for the West Coast. Article

New York
Ted Sabarese has joined Porter Novelli as regional creative director, North America. Article

Financial communications specialist ICR has hired public affairs veteran Michael Robinson as managing director and former business and financial journalist John Jannarone as senior vice president. Article

DKC Public Relations has launched BR&, a branding and advertising arm. The group will be led by Karen Whittey, VP and creative director. Article

OpenLink has brought on Aspectus PR as its global communications partner following a competitive pitch. Article

King + Company announced it has been retained by Juice from the Raw, an Online Cold-Pressed Raw Juice Cleanse. Article

Blue Chip Public Relations announced it has been retained by EQIS Capital Management to earn media coverage for the new book, “Mutual Funds Exposed,” by its Chief Financial Strategist Dr. Kenneth Kim and Chief Investment Officer William R. Nelson, as well as for the company and its offerings to investment advisors and their clients. Article

TapImmune Inc. announced the company’s management team has selected New York City based PCG Advisory as agency of record for Investor, Public, and Social Media Relations. Article

Barbara Branagan-Mitchell, owner of Branagan Communications Consultants, is celebrating 22 years of success as a sole proprietor entrepreneur in 2015. Article

Focus Media announced that Michael Bieger has recently been promoted to director of public relations. Article

European social data intelligence company Talkwalker announced its entry into the U.S. market with the opening of offices in New York City. In coordination with the NYC launch, Talkwalker has hired Todd Grossman as CEO Americas. Article

Richard Rubenstein, President of Rubenstein Public Relations, has announced that Amy Delson has joined the agency as Vice President. Article

Hawkins International Public Relations has named Michelle Kelly vice president, client services, and Martha Carrera account director. Article

Aspectus PR has been selected by OpenLink to act as its global communications partner. Article

Ogilvy PR has promoted Suresh Raj to the newly-created role of MD of global business development. Article

Korn Ferry has hired Peter McDermott as principal. Article

Philadelphia
The organizers of the 50th Anniversary Celebration of the LGBT Civil Rights Movement have hired Cathy Renna, SVP of TargetCue, to lead media relations and visibility activities for events in Philadelphia this summer. Article

David Neff, Founder and President of Philadelphia-based Neff Associates, will be receive this year’s Grace Labouchere Award for Corporate Humane Awareness at The Fur Ball, the annual celebration and fundraiser of the Morris Animal Refuge. Article

Rita’s Italian Ice has brought on Vault Communications as its PR AOR. Article

Phoenix
China Mist Iced Tea has named Santy as AOR. Article

Amendola Communications announced it has been selected as the public relations and content marketing agency of record for Zynx Health. Article

LaneTerralever has been named the PR Agency of Record for the Arizona chapter of the National Multiple Sclerosis Society, Arizona Chapter (NMSSAZ). Article

Fitmoo, Inc. has selected Las Vegas-based Forté PR as its public relations agency of record. Article

Zion & Zion continues to add to the ranks of its senior talent with the hire of public relations professional Teri Morris. Article

Las Vegas-based Quillin Advertising, Public Relations & Social Media has hired Antonia Genov as social media manager. In addition, Melanie Shafer was promoted to public relations supervisor. Article

San Francisco
Waggener Edstrom Communications has been selected by Tallie as communications agency of record to help the San Francisco-based company disrupt the expense reporting industry. Article

Seattle
Amazon is unifying oversight of PR and public policy under the leadership of former White House press secretary Jay Carney. Article

San Diego & San Francisco
Wonacott Communications has hired Johner Riehl as vice president and Andrew Park as account director for its interactive entertainment and technology PR team. Article

London
WGSN has hired Ogilvy PR as its global PR agency of record. Article

Mobile virtual network operator Lycamobile has called in Chime agencies Harvard and Essentially to oversee PR and sponsorship strategy in the UK. Article

MeetingRooms.com has hired Weber Shandwick as its PR agency of record ahead of its official launch in March.  Article

Nautilus has extended its relationship with the Hoffman Agency to support support a European rollout of its latest home fitness products. Article

Eulogy! is launching a strategic content marketing division to help clients amplify their stories across a wider range of online and offline channels. E!Content is led by Noelle McElhatton. Article

Corporate and public affairs firm Cicero Group has launched a healthcare practice under the leadership of former Baxter senior communications director Fiona Cohen. Article

Firefly Communications has been appointed by global talent management software provider Cornerstone OnDemand to handle public relations and digital communications in the UK, and support with European agency co-ordination. Article

Mind Candy has appointed Fever as its new retained UK consumer agency. Fever’s sister agency, Nelson Bostock Unlimited, has also been appointed to drive Mind Candy’s corporate PR program. Article

The Press Association has appointed Sophie Lister to the role of communications manager, responsible for managing external and internal communications for a number of divisions within the company including news, images and sport. Article

The Pension Protection Fund has appointed Lansons to provide communications and external relations support on a retainer basis. Article

Marketing and PR agency Zoodikers Consulting has hired Marcus Chrysostomou as its senior account director. Article

Paris
Publicis Groupe has announced its acquisition of South Africa’s Epic Communications, two weeks after the Holmes Report revealed the deal’s details. Article

Spanish communications consultancy Infopress has rebranded as Atrevia. Article

Waggener Edstrom Communications announced six new strategic partners in Africa. Core Public Relations, Corporate Talk Group, Exclamation Marketing Ltd., Hotwire PRC, Lift Consulting and XLR8 reinforce WE’s commitment to the fast-growing African continent and extend the agency’s service network to 18 new markets in Africa and more than 100 globally. Article

Grayling and Huntsworth Health have partnered on a health and wellness offering for the Middle East and Turkey known as Grayling Health. Article

Hill+Knowlton Strategies has strengthened its Portuguese office with the appointment of creative director Tiago Veiga. Article

Sydney
BlaBlaCar has called on Chase India to oversee government affairs as it launches operations in India. Article

Toronto
Canadian luggage retail brand Bentley Group has named Narrative PR as its AOR. Article

Precious metals producer SilverCrest Mines has appointed Michael Rapsch as vice president, corporate communications. Article

Ireland + Hall Communications has added four new clients: design shop twenty2b Design; teALCHEMY, a Canadian tea brand; former professional athlete turned artist Brendan Murphy, who has founded World143, a crowd-funding organization; and beauty brand Takie’moto Cosmetics, founded by “urban Model” turned entrepreneur Nicole Hamilton-Takemoto.  Article

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Business Wire’s 50th Anniversary College Contest Highlight: Zan Zhang

September 7, 2011

We knew there was a reason to open up Business Wire college video contest to Canada and one of our top ten finalists is proof it was the right decision.  Zan Zhang, a junior working towards his Bachelor of Commerce at Queen’s University in Ontario, Canada may just win the grand prize with the winner to meet Warren Buffett, chairman & CEO of Business Wire’s parent company, Berkshire Hathaway, at Business Wire’s NYSE Opening Bell luncheon on September 30th, 2011. View Zan’s video here (9th one).

When asked why Zan wanted to meet Mr. Buffett, he answered “I want to meet Mr. Buffett because he is someone that has helped shape my life, just as Benjamin Graham influenced his. Currently, the principles of Graham’s value investing are fading into the past, with few advocates leading its future. I hope to continue spreading financial literacy and investing discipline to emerging markets around the world, and Mr. Buffett can definitely help me progress along the correct path.”

Zan Zhang is the previous President & CEO (2009-11 of Investors of Tomorrow, Canada’s largest charity devoted to spreading financial literacy amongst youth, as well as the Queen’s University Investment Counsel, which invests a real-money portfolio of approximately $600,000 in equity markets. In the fall semester, he will be going on an academic exchange as part of his program to Tsinghua University in Beijing, China. 

When Zan isn’t investing or learning about investing, he is playing the piano.  Zan was a music instructor and has also won awards for classical piano at the ARCT-Performance level. You can even listen to him play on his video.

Show your support to all the top video finalists on our Facebook page and let our executive judging committee including Business Wire’s chairman and CEO Cathy Baron Tamraz and President Gregg Castano your favorites by commenting and “liking” them. You can also show your support on Twitter using hashtag #BWZAN.


Business Wire’s 50th Anniversary College Contest Highlight: Eric Tawney

September 6, 2011

What kind of kid starts a “Stock Market Club” in high school? Eric Tawney, a Finance and Economics student from Oakland University does. With such a young excitement for investing, it is no wonder that Eric is a huge fan of Warren Buffett, chairman & CEO of Business Wire’s parent company, Berkshire Hathaway. Eric discovered Business Wire college video contest when he was searching for a way to write a letter to Mr. Buffett because he wanted to share with him the impact he had on Eric’s decision to study finance and economics. With the chance to meet Mr. Buffett in person, Eric entered our contest and is now one of the top ten finalists with the winner to receive a trip to Business Wire’s NYSE Opening Bell luncheon on September 30th, 2011. View Eric’s video here (1st one).

 
When asked why Eric wanted to meet Mr. Buffett, he answered “Mr. Buffett’s message for people to identify their passion and pursue it has resounded inside of me. I want the chance to speak with him about his life’s path; his successes and his failures and thank him for guiding me to pursue a career that I am absolutely passionate about. I would show Mr. Buffett that he has touched individual lives by speaking with him on how he played an integral part in my development growing up and how his life story became an inspiration for me to pursue investment management.”

Eric is current President of the Society for Applied Investing and Financial Education and also President of the Economic Students Association. In addition, he is a business scholar within Oakland’s School of Business Administration. In his free time, Eric volunteers his time tutoring and advising students on career planning and this past summer volunteered as a summer finance instructor at a Detroit intercity youth community center. Next up for Eric is getting his Masters in Public Policy or International Affairs.

Show your support to all the top video finalists on our Facebook page and let our executive judging committee including Business Wire’s chairman and CEO Cathy Baron Tamraz and President Gregg Castano your favorites by commenting and “liking” them. You can also show your support on Twitter using hashtag #BWERIC.


Business Wire’s 50th Anniversary College Contest Highlight: Stephen Roegge

September 1, 2011

One google search on “How to meet Warren Buffett” was the beginning for our next finalist who is now one of the top ten finalists in Business Wire college video contest.  Stephen Roegge, a sophomore studying Business Administration at Georgia Tech, has always been a fan of Mr. Buffett and is even more so after he finished reading The Snowball: Warren Buffett and the Business of Life.  The winner of the contest will meet Warren Buffett, chairman & CEO of Business Wire’s parent company, Berkshire Hathaway, at Business Wire’s NYSE Opening Bell luncheon on September 30th, 2011. View Stephen’s video here (8th one).

When asked why Stephen wanted to meet Mr. Buffett, he answered “I want to meet Mr. Buffett because he is one of the smartest people in the world. He is seriously my #1 role model and getting to meet him would make me the happiest college student in the world.”

Stephen was born and raised in Alpharetta, Georgia and has a real love for Atlanta sports.  His favorite team is the Atlanta Hawks, but he is also a huge fan of the Atlanta Falcons and the Atlanta Braves.

Stephen is still unsure what his future holds, but he knows it will involve business and investing as these are his main interests.  He hopes to have a job in the future that allows him to work hard and also allows him to make the world better.  Stephen feels Mr. Buffett is a great example of both and consider Mr. Buffett a major inspiration.

Show your support to all the top video finalists on our Facebook page and let our executive judging committee including Business Wire’s chairman and CEO Cathy Baron Tamraz and President Gregg Castano your favorites by commenting and “liking” them. You can also show your support on Twitter using hashtag #BWSTEPHEN.


Business Wire’s 50th Anniversary College Contest Highlight: Shannon McGreal-Miller

August 31, 2011

It’s been said in order to see the future, you must look into the past.  Our next finalist for the Business Wire college video contest just did that.  Shannon McGreal-Miller, a junior from Michigan State University studying Marketing, used examples from Abraham Lincoln’s campaign where Mathew Brady took a photo of Mr. Lincoln to communicate with voters that Mr. Lincoln was not the wild man he was being portrayed as. It ultimately changed his image allowing him to win the election.  As a top ten finalist, Shannon may win a chance to meet Warren Buffett, chairman & CEO of Business Wire’s parent company, Berkshire Hathaway, at Business Wire’s NYSE Opening Bell luncheon on September 30th, 2011. View her video here (7th video).


When asked why she wanted to meet Mr. Buffett, Shannon answered “If I was able to meet Mr. Buffett I would be honored to hear any advice he had for a determined, college-student who wants to make an impact on the world! Meeting Mr. Buffett would be like Mufasa showing Simba Pride Rock in Lion King: Epic!!”

Shannon has a real passion for her hometown, which is also her college town, and considers herself a Spartan fan to the core. She credits this to the wonderful people including Val Berryman, curator of history at the MSU Museum.  Shannon shares that prior to Mr. Berryman’s help she was planning on using spray paint and cardboard and is thankful to have Mr. Berryman as a resource.  She has received numerous emails from her MSU professors, including the chairman of her department, and even received a Lincoln mug from a fan.  Read her article in the MSU paper here.


Show your support to all the top video finalists on our Facebook page and let our executive judging committee including Business Wire’s chairman and CEO Cathy Baron Tamraz and President Gregg Castano your favorites by commenting and “liking” them. You can also show your support on Twitter using hashtag #BWSHANNON.


Business Wire’s 50th Anniversary College Contest Highlight: Haley Lesavoy and “Bob”

August 30, 2011

Our next finalist for the Business Wire college video contest knew she wanted to go into broadcast news when she anchored for her middle school’s morning announcement show Serendipity Live.  Haley Lesavoy is a senior studying Journalism and Mass Communications at The George Washington University.   She created one of our top ten selected videos, where the winner will meet Warren Buffett, chairman & CEO of Business Wire’s parent company, Berkshire Hathaway, at Business Wire’s NYSE Opening Bell luncheon on September 30th, 2011. View Haley and Bob’s video here (2nd one).

When asked why Haley wants to meet Mr. Buffett, she answered “He is a figure who has been able to achieve success while maintaining an honest, humble and well respected reputation. Most importantly, he is someone who emphasizes the importance of passion and doing what you love.”

As a lover of broadcasting, Haley does what she loves.  Haley has worked for the school newspaper, television and radio stations and currently serves as Director of Productions for GWTV.  In addition, she is host of her own music countdown show, Select Seven. She is a two-time Gracie Award Winner, recipient of the Loreen Arbus Award at the 2010 College Emmy’s, has worked as a freelancer for Bloomberg News in New York, and this past year produced and served as an on-camera reporter for the Washington Post website.  Haley is currently contributing to the homeland security, terrorism, consumer safety, and aviation units at ABC News in Washington, D.C.  She hopes to one day host her own entertainment show.  You can view her work on her vimeo page including her college contest video outtakes.

Show your support to all the top video finalists on our Facebook page and let our executive judging committee including Business Wire’s chairman and CEO Cathy Baron Tamraz and President Gregg Castano your favorites by commenting and “liking” them. You can also show your support on Twitter using hashtag #BWHALEY.


Business Wire’s 50th Anniversary College Contest Highlight: Jenna James

August 29, 2011

Next up is our signature artist Jenna James, a senior from Ball State University studying Telecommunications. With an assortment of sharpies and some loose pages of construction paper, Jenna brought to life her vision for the future of public relations and communications.  As one of our top ten finalists in the Business Wire college video contest, Jenna is one step closer  possibly winning a trip to New York city to meet Warren Buffett, chairman & CEO of Business Wire’s parent company, Berkshire Hathaway, at Business Wire’s NYSE Opening Bell luncheon on September 30th, 2011. View her video  (4th video).

Jenna is no amateur to creating innovative videos.  Each year, the NAB Education Foundation holds a PSA contest asking students to highlight the importance of freedome of speech and this year Jenna was named first place in the television category.  View her PSA here.  Jenna enjoys making these type of videos because she loves sharing her opinions and inspiring others.

When asked why she wanted to meet Mr. Buffett, Jenna answered, “I would be honored to have the opportunity to meet Mr. Buffett—to get to know the man behind the empire and better understand his character. His generosity and humble nature are inspiring.”

A main goal in Jenna’s life is always being creative.  Whether it’s photography, film, painting or dance, she sees the importance for having an outlet for self expression.  In addition to art, Jenna loves to travel and considers one of the best times in her life when she studied abroad in London.  Two of her prized possessions are her ukulele Layla and her camera Eleanor.

Jenna’s favorite quote comes from Woodrow Wilson, “You are not here merely to make a living. You are here in order to enable the world to live more amply, with greater vision, with a finer spirit of hope and achievement. You are here to enrich the world, and you impoverish yourself if you forget the errand.” She hopes to always remember this responsibility.

Show your support to all the top video finalists on our Facebook page and let our executive judging committee including Business Wire’s chairman and CEO Cathy Baron Tamraz and President Gregg Castano your favorites by commenting and “liking” them. You can also show your support on Twitter using hashtag #BWJENNA.


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