Meet the Hispanic Market’s Most Influential Bloggers

April 8, 2013
by Pilar Portela, Media Relations Supervisor, Business Wire/Miami

At LatinoWire’s recent webinar “Meet the Hispanic Market’s Most Influential Bloggers,” bloggers from The Wise Latina Club, HispanaGlobal.com, Mamiverse.com, and Hispanicize 2013 shared their formula of success, how they built their blog, projects they are working on, how to effectively reach the Hispanic community and much more.

Below are some highlights from the webinar:

viviana_hurtadoViviana Hurtado, Ph.D – The Wise Latina Club

thewiselatinaclub@gmail.com @vivianahurtado @wiselatinaclub

  • Know your vision, listen to your community and stick to that.
  • There’s a lot of noise and clutter wanting you to be something you’re not, don’t listen.
  • Define who you are and stay in your lane.
  • Think outside the box, I may not be the expert you’re looking for, doesn’t mean we can’t work together, think partnership.

jeannette_kaplunJeannette Kaplun- HispanaGlobal.com jkaplun@hispanaglobal.com @jeannettekaplun

  • Latina women have so many different layers and dimensions.
  • Many question if there’s a market for women, yes!
  • Having a big blogging space and competition makes everyone better.
  • If you ignore your community, there’s nowhere to grow.
  • You need to listen, see the reaction of your audience, and comment.
  • Provide good, helpful content. If readers don’t like what they see/read they won’t come back to your site.
  • Nothing beats interaction, it’s a two-way intersection.
  • Online relationships are like regular relationships, you need to listen!

 

LorraineLaddishLorraine C. Ladish-  Mamiverse.com

lorraine.ladish@mamiverse.com @lorrainecladish @mamiverse

  • Empower and address the mother as a whole – Latina, Mother, bilingual, bicultural, etc.
  • I love the direct connection with the reader.
  • Initiate a conversation, it’s the biggest success you can have.
  • Social media cuts down the barriers, no longer talking to an audience without a face, instead it’s more personal, one-on-one interaction with the reader.
  • Always respect, even the “little people,” you’ll never know how big/successful they’ll be in the future.
  • Be yourself, life is too short.

 

mannyRuizManny Ruiz Hispanicize 2013

manny@hispanicize.com @MannyRuiz @Hispanicize

  • Social media has upped the ante
  • Journalists can now make a living off their own work, all you need is some entrepreneurial skills
  • Hispanicize is the SXSW for Latinos, we’re building entrepreneur opportunities for bloggers.
  • Everyone should learn & understand “content marketing” — it’s here to stay
  • There’s a strong (and growing) community of Spanish language bloggers that are jumping into the fray.
  • Don’t be afraid to experiment.
  • You’ll break your teeth, make mistakes doing it. It’s ok. If not, you weren’t riding the bike in the first place.
  • Just do it!

If you missed the LatinoWire expert webinar series, a recording is available. For more information on future LatinoWire expert webinars go to www.businesswire.com.

LatinoWire reaches influential Hispanic bloggers, decision-makers and more than 1,200 US-Hispanic newsrooms in both Spanish and English. Click here for more information on LatinoWire and media reach. And don’t forget to visit us at Booth #14 at Hispanicize 2013!


Business Wire Events April 2013

March 19, 2013

Upcoming Business Wire Events

Tuesday April 2

Business Wire presents a FREE webinar, Meet the Hispanic Market’s Most Influential Bloggers. As the US Hispanic population is growing so is their adaptation of technology. A recent Pew report shows how they are embracing technology faster than any other group. A new effective way to reach this powerful group is via social media. Danny Selnick, our vice president of public policy services and Pilar Portela, our media relations supervisor, moderate a panel of speakers including Viviana Hurtado, Ph.D, Founder and Editor-in-Chief, The Wise Latina Club, Jeannette Kaplun, Founder and Blogger, HispanaGlobal.com, Lorraine C. Ladish, Editor-in-Chief, Mamiverse.com and Manny Ruiz, Founder and Creative Director, Hispanicize 2013.

Wednesday, April 3Los Angeles

Thursday, April 4 – Newport

Friday, April 5San Diego

Business Wire hosts a series of three social events in southern California, The Value of Social Media Monitoring. Join us for cocktails and food and the opportunity to learn about Business Wire’s new partnership with social media analytics and engagement platform, NUVI. Dave Oldham and Stuart Dean from NUVI will share some of their experiences and insights to help you improve your organization’s ability to understand, master, and leverage social media conversations for your organization.

Thursday, April 11

The NIRI Twin Cities chapter and Business Wire’s Minneapolis office present What’s New with the Stock Exchanges. Strange price movements raise concerns about the high-frequency trading, technical glitches, fat finger errors and algorithms in today’s computer-driven marketplace. Steve Chalmers, who spent a decade trading equities at a large brokerage firm and five years on NASDAQ’s market intelligence desk as trading analyst, will explain what’s currently happening in the stock markets, what’s down the road, and how it impacts investor relations.

Be sure to check our Events Calendar for other upcoming local events and webinars, and to follow @businesswire and #bwchat on Twitter for live tweets from our events!


Business Wire Phoenix and Keith Yaskin Show How to Tell Your Story with Video

March 7, 2013
by Billy Russell, Client Services Representative, Business Wire/Phoenix

At Business Wire’s February 27 workshop, “How to Dynamically Tell Your Company’s Story With Video,” Keith Yaskin, who moderated the event, had an opportunity to provide his own insight into the creative process of crafting a video to tell a company’s story.

Three teams were each assigned to produce a video for a specific company Keith had outlined, and were asked how they would tell their story and what visuals would be highlighted. Two teams were given the task of creating a video for a mining company in order to boost its image to gain public support for a land swap.  One team was given a small, local dentist’s office who specialized in kids’ dentistry.  Both industries may have a difficult time portraying a positive image for different reasons:  Mining companies can receive public backlash for environmental reasons, and a dentist’s office is a classic phobia for many people.  So, how to tackle these issues?

According to Keith, there is absolutely no ONE right way to tell a story.  There may be ten, twenty, a hundred different ways to tell a story, all of which can be equally effective.  The two teams provided with the task of the mining company had different ideas, ranging from who to interview, to where to shoot the interview.  Should it be outside on a sunny day?  Who would be interviewed?  The town’s mayor?  An environmentalist professional?  Everyone had their own ideas, none of them wrong, but all greatly different in achieving the goals.

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Event photos by Billy Russell, Business Wire

Keith then shared a video he had personally produced for a mining company in the same situation. His was shot almost entirely within the mine, about 70% of it being with the workers and interviewing them, and 30% within the town.  He explained to the workshop attendees that he wanted to highlight the hard work that the employees handle within the mine in order to boost the company’s public image.  When it comes to interviews, he told us, he much preferred working with non-actors in order to get a more naturalistic demeanor from them.  With actors, he said, sometimes they come off TOO good, too polished and confident.  He told the groups that he preferred the reactions and statements of everyday people as their conversations come across more warmly.

The second team was asked to create a video for a pediatric dentist’s office to portray the professional positively and warmly; themes were discussed on what would be covered and who would be interviewed.  Some ideas were to interview the child coming to visit and asking how they liked coming to the dentist’s office, making sure to get great, big smiles on camera to highlight his/her happiness with the visit and the professional work on their teeth.  Other members of the team thought it would be a good idea to spend some time talking about the equipment used, to show how state-of-the-art their techniques for dentistry are, to ease potential clients’ minds about what to expect.

After the discussion, Keith shared another video he had produced to demonstrate how he handled the same task.  He allowed the dentist to speak freely about how he comforts his clients coming in for checkups and building rapport with them.  Keith noted one of his techniques to filming is to, after an interview is conducted, have the dentist continue to wear his microphone and to shoot video of him going about his business so that he can get some off-the-cuff moments and the children visiting his office that looks and feel entirely real and unrehearsed.

The workshop closed with a Q&A session where our attendees had a chance to clarify any questions that they had about the creative process and how to work within reasonable budgetary restrictions.


Business Wire Los Angeles Sponsors ‘Media Leaders’ Panel on Content PR Tactics; Packed Networking Event Unites Marketing Gurus, Startups and Investors

February 21, 2013
by Warner Boutin, Account Executive & Luis Guillen, Media Relations Specialist, Business Wire/LA

In our ongoing coverage of content marketing practices, Business Wire Los Angeles sponsored a packed networking event/panel in association with Media Leaders on Tuesday, February 5th at the ROC Center Santa Monica.

The panel focused on social media navigation tips, building media relationships & integrated public relations practices.
Media Leaders Co-Founder & CEO Josh Ochs moderated the panel. Panelists included SeeVolution Founder & President Edo Cohen; MoGreet Director of Marketing Serena Ehrlich; CEO & Founder of Radix Collective Nicole Jordan; and Founder of Pitch Box Media Relations, CJ Nance.

Josh Ochs, Nicole Jordan, CJ Nance , Serena Ehrlich & Edo Cohen

L-R: Josh Ochs, Nicole Jordan, CJ Nance , Serena Ehrlich & Edo Cohen

medialeaders4screen
On navigating social media

Kicking off the panel, moderator Josh Ochs asked the panelists to share two key social media/PR tips.

“We tell clients to say it in 100 words of less, and don’t say it unless the comment is worthy of being published on an I-405 billboard sign,” said Ochs.

“Don’t say anything online that you wouldn’t say tomorrow,” Ehrlich added.

Nicole Jordan discussed the notion of feeding the social media “animal,” but to not share simply for the sake of sharing.

CJ suggested being human in your brand’s social media messaging, and to always error on side of transparency.

On raising journalistic standards for bloggers

Edo Cohen discussed the role bloggers play in his media outreach efforts.

“If I want a positive article written, I pay a blogger $150; something Journalists won’t do . . . Why need to change? It is what it is, we must use it to our advantage,” said Cohen.

Connecting and getting coverage

The panel collectively agreed that social media is a great way to engage audiences, but needs to be authentic and augmented by real relationships.

On forging real media relationships, CJ Nance said, “The more they know you, the more responsive they’ll be, so stay on their radar.”

Future of social media/PR?

“Know web design, WordPress, Google Total Assets, design in general, know how to write, Photoshop, HTML, ” said Serena.
“Know how to tell the story and connect with your audience,” commented Cohen.

On online marketing, Nicole Jordan stressed media relations pros need to be content marketers; and understand how PR shapes into the other communications departments. “It’s all about integrated communication aligned with business/product goals, revenue, branding, etc.” said Jordan.

Panel online viral results

Compliments of Media Leaders & Pulsoviral intelligence gathering, the event garnered more than 200 social posts with 57 unique posts referencing the hashtag #BWchat.

For upcoming local Business Wire events or our award-winning webinar series, visit our events page or follow Business Wire events on Twitter, hashtag #bwchat.


Business Wire Sponsoring the 2013 PYMNTS Innovation Project

February 7, 2013

PYMNTS.com is the number one B2B information platform for the payments industry, and Business Wire has been closely involved with it since its inception. This year, we’re proud to be a sponsor of their invitation-only event, The Innovation Project.

The Innovation Project

This two-day event, being held March 20-21 at Harvard University, promises to be the payments industry’s most exciting and interesting event of the year. Over 2 days, 100 speakers and 500 senior industry members will assemble to kick the conversation about innovation up to an entirely different level. Speakers and delegates are among the most senior executives from literally every established payments company worldwide, along with the CEOs of the most innovative start-ups from Adyen to iZettle.

The keynote speaker for this year’s event is Warren Buffett; other speakers and participants include Eric Reis of The Lean Start Up; former US Vice President Al Gore; Steve Levitt, author of Freakonomics; US Treasurer Rosie Rios; Russell Simmons of Rushcard, and many more. Among the activities to be featured:

  • The First Look Innovators Expo will assemble the newest and most exciting innovators in the payments and commerce space, who will compete for grants and “best in show” recognition. Briefing Rooms and Product Launch Pads bring the experience of innovation to life for all participants.
  • In the ThinkAThon™ fifteen teams will compete in front of a panel of expert judges for the title of Payments Guru as they devise the best practical solution for five of the industry’s most vexing problems. Team captains are given the floor to deliver a keynote that makes their team’s case to the judges and to the audience and an opportunity to publish their solution in a ThinkAThon™ eBook.
  • Seven “Up Close and Personal” Live Sessions will pair celebrated thought leaders with prominent CEOs to share how they have applied the very best principles of innovation in their own organizations. Several lucky audience members will have a chance to join them on stage.
  • The 2013 PYMNTS.com Innovator Awards will once again celebrate the sectors’ most innovative players. (More than 500 submissions for awards have already been received.) The award categories have been expanded from five to fifteen this year – and a Lifetime Achievement Award will honor the special contributions of an innovator in this space. Actor/producer B.J. Novak of The Office fame will be the emcee for the night.
  • Finally the Crystal Ball – more beer bash than ball – will celebrate the achievements over the two days and cement the friendships and networks that the Innovation Project™ has helped to foster.

There is limited space available for both attendees and exhibitors, so request an invite or get an exhibitor space today.


Business Wire Sponsoring Media Leaders Panel in Santa Monica on Feb. 5

January 17, 2013

The convergence of traditional PR with content marketing has created new opportunities for start-ups to tell their stories in more compelling ways. In our ongoing PR industry coverage of content marketing practices, Business Wire Los Angeles is partnering with Media Leaders to kick off the new year with a special panel discussion. The panelists will discuss tactical digital content marketing tips such as navigating social media outreach strategies, business development tips & tech solutions that work.

When:

Tuesday, Feb 5, 2013 7:00pm PST- 9:30pm PST

Where:

Real Office Centers Santa Monica (ROC)
604 Arizona Ave, Santa Monica, CA 90401

Speakers:

Josh Ochs, Co-founder & CEO Media Leaders, will moderate the panel, which includes:

Edo Cohen – Founder & President, SeeVolution
Serena Ehrlich – Director of Marketing, Mogreet
Nicole Jordan – CEO & Founder, Radix
CJ Nance – Founder, Pitch Box

Registration ($20 includes food/beverages):

http://medialeaders.com/pr-social-media-panel-discussion/


Trends in Today’s Newsrooms: Business Wire Media Luncheon Recap

January 8, 2013
by Cindy Cantu, Client Services Representative, Business Wire/Houston
Houston Bureau Chief Richard Stubbe of Bloomberg News and Managing Editor Greg Barr of the Houston Business Journal give tips on pitching stories to the media.

Houston Bureau Chief Richard Stubbe of Bloomberg News and Managing Editor Greg Barr of the Houston Business Journal give tips on pitching stories to the media.

Learning how to attract media coverage was one of the many topics discussed during the Business Wire Media Luncheon: Trends in Today’s Newsrooms, hosted by Business Wire Houston on Dec. 12. Clients had the opportunity to hear perspectives from two of Houston’s top media professionals: Houston Bureau Chief Richard Stubbe of Bloomberg News and Managing Editor Greg Barr of the Houston Business Journal.

There is no secret formula for attracting media coverage, but both panelists agreed there are things businesses should do when pitching stories. First, the communication should be from a top level executive, preferably the CEO, and personalized, not an obvious email blast to numerous media outlets. Second, include as much vital information as possible, so the story can be directed to the appropriate reporter. Finally, if the pitch is regarding a personnel change, always include a high-resolution photo with the actual story. Stories without photos are generally not even considered.

Barr said the public can even upload profiles and photos on their own via the HBJ website, http://www.bizjournals.com/houston/. The profiles and photos go through an approval process, before being posted to the site in the “People On The Move” section.

An obvious email blast is a pet peeve for both Barr and Stubbe. They would much rather receive pitches for an exclusive story, instead of a pitch that is sent to multiple media outlets.

Some news is automatic for the Houston Business Journal. Barr said the publication compiles a comprehensive list of the Top 25 Houston-based public companies each quarter. Other companies are reviewed, but their inclusion in the publication is not automatic. They also report on stock swings and mergers/acquisitions, if they meet certain criteria.

Covering earnings releases is not what it used to be for Bloomberg News, according to Stubbe. He said there is not as much separate reporting on earnings releases anymore because people tend to read the “actual” earnings release instead of Bloomberg’s related article.

In this technology-driven world, the panelists were asked what their publications were doing to keep up with social media. Stubbe said Bloomberg News was still finding its way with social media, but recognized its importance. Barr joked that his perspective on Twitter is to “just follow Ashton Kutcher and go from there.” In reality, he said, his staff utilizes all social media options, including Facebook and Twitter. In fact, HBJ stories are instantly tweeted, he added.

Business Wire Houston would like to thank both Richard Stubbe of Bloomberg News and Greg Barr of the Houston Business Journal for serving as panelists, and the BW clients who attended the event.

Richard Stubbe of Bloomberg News and Greg Barr of the Houston Business Journal answer questions from the audience

Greg Barr of the Houston Business Journal and Richard Stubbe of Bloomberg News

Attendees of Business Wire Houston's luncheon listen as Greg Barr and Richard Stubbe discuss tips on pitching to the media.

Attendees of Business Wire Houston’s luncheon listen as Greg Barr and Richard Stubbe discuss tips on pitching to the media.


Los Angeles Media Breakfast: Content Marketing & PR for Startups

December 13, 2012
by Luis Guillen, Media Relations Specialist, Business Wire/LA

Starting a new business can be a challenge. Companies are faced with creating interest, establishing brand awareness, and promoting their product to potential customers all from scratch. Marketing is always evolving, and new companies must adapt quickly and efficiently to the new worlds of content marketing and social media.

Business Wire Los Angeles recently invited a panel of industry professionals to speak about content marketing and PR for startups. This well-attended breakfast event generated some very insightful tips from our expert speakers:

Emily Scherberth (moderator) - Founder and CEO, Symphony PR & Marketing Inc.

Dana Block - Account Director, Consumer Technology, Allison+Partners

Dena Cook - Managing Partner, Brew Media Relations

Kevin Winston - Founder & CEO, Digital LA

Kyle Ellicott – Startup & Entrepreneur Columnist, TechZulu/Co-Founder, Techhustlers.com

Start with what’s important. Know who you are, what your company’s message is, and how you differ from the competition. Dena Cook suggested “knowing your objectives, painting a very clear picture to clients, and marching to the same beat” as important steps for companies to help establish credibility. Startups have a great ability to be authentic with the media; remember to give your company a personality.

Do NOT limit yourself. Get out and network —  attending social mixers and meetups is a great way to make yourself relevant. Kevin Winston of Digital LA advised to “find out what the public is talking about . . . certain stories will get picked up depending on ‘what’s hot’ in the media.” Go to events, even if you don’t have a story to pitch, and get involved. Build relationships with journalists and bloggers —  this is an area where many startups fail.

Relationships are important. Journalists are your friends, and have great influence. When pitching the media, do your homework: know the person you are seeking, read their work, and do not blind pitch anyone. Get to know them on a personal level and think long-term. “Establish relationships; it’s important to build a network rather than getting one article written out of it,” said TechZulu columnist and entrepreneur Kyle Ellicott.

Content Marketing is all about objectives. Be mindful of your target audience. “We consume news on-the-go,” said Dena Cook of Brew Media LA, so develop customer-centric content and make that process “organic and as real as possible.” Content marketing should be built around your brand and should always be “relevant, interesting, and easy to understand/make sense,” said Kevin.

The landscape has changed the way we consume information and communicate our message. However, an old rule still applies: don’t put all your eggs in one basket. For startups, the best strategy to maximize exposure is for content marketing to supplement your press release campaigns.

Give your company a personality, establish your voice and start a thoughtful conversation.


Austin Media Professionals on Social Media, Pitching and More

November 29, 2012
by Erica Shuckies, Account Executive, Business Wire/Austin

During a particularly busy news week for Austin media, the Business Wire Austin office hosted a “Meet the Media” luncheon, featuring Colin Pope, editor of the Austin Business Journal; Corrie MacLaggan, national correspondent for Reuters; and Bonnie Gonzalez, morning live reporter for Your News Now Austin. Paying mind to the notion that “news happens”, the luncheon was smack dab in the middle of preparation for the inaugural Formula 1 US Grand Prix race and memorial services for legendary University of Texas football coach, Darrell K Royal. Needless to say, we were glad to have the panel available to chat with us.

The conversation focused around the increasingly evolving worlds of public relations and news; specifically, how the media’s day-to-day operations are affected by these changes. Topics included the growth of social media (among both reporters and PR professionals), the importance of multimedia in PR, and the differing preferences among media outlets.

Colin Pope mentioned something that is a good reminder for us all before pitching any media: “remember your audience”. Every pitch should be catered to the individual to whom you are speaking, and each person could have a different preferred method of contact. Follow and interact with them on social media, read past stories they’ve covered, and look through their bios. You will often discover that one reporter prefers email communications, while another loves to chat on social media. As an example of this, Bonnie Gonzalez noted that she uses Facebook for story discovery and research, while Corrie MacLaggan sticks to Twitter. If you skip over this important step, your news will most likely get lost among the many hundreds of story ideas these people see each day.

Moderator Raschanda Hall, from the Business Wire Chicago office, posed an interesting question for the panel: how ethical is the use of social media by reporters for breaking news? Colin Pope answered it best by noting that the job of a reporter is to pass news to the public. As long as they use good judgment and follow any organizational guidelines, how they decide to disseminate that news is up to them.

Here are a few more key takeaways from the event:

  • Keep your press releases short and to the point. Too often, the lead in a release will be buried under ‘fluffy’ information leading up to the important details.
  • Target your pitches and press releases to the right individuals. Do your homework and don’t waste their time. Keep in mind that the media has increasing sets of responsibilities, yet the same amounts of time to accomplish all of the extra tasks.
  • Visuals are a BIG deal. Not only do visuals make the story more likely to get read, but they also give the journalist another aspect of the story to use, enhancing the final product and making their job easier.
  • If you are going to add multimedia to a press release/pitch, make sure it is a professional, high-quality file. Color files are always a plus.
  • Let the media know that you (or a spokesperson) are available as a subject expert in your industry. When journalists are writing a piece about a particular industry, they often like to have outside sources comment on the story. Just like that, you gain easy exposure for yourself and your company!

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Is a Password Protected Company Website a Best Online Newsroom Practice?

November 27, 2012
by Pilar Portela, Media Relations Supervisor; and Julia Sotelo, Client Services Representative, Business Wire/Miami

Pilar Portela, Media Relations Supervisor

As more and more companies are building their online news sites, many are faced with questions about how best to serve their consumers, employees and visiting journalists:  When building your online newsroom, should you have visitors register to log into your company website? How far back should press releases be archived on an online newsroom? Should executive bios with age be included on the company news site?

These were some of many questions asked at Business Wire Florida’s Online Newsrooms Best Practices for Communicators panel earlier this month at the University of Miami.

Julia Sotelo, Client Services Representative

The panel consisted of Bill Faries, Miami bureau chief for Bloomberg; Rick Hirsch, managing editor for The Miami Herald; and Jeff Tavss, executive producer for digital & social media for WPLG-TV. Ibrey Woodall, vice president of web communications services for Business Wire, moderated the panel. Each media professional shared his insights on online newsrooms and the challenges of their usage by the media.

When asked if they would visit a “password protected” company online newsroom where they had to register to gain access, each panelist said no, and had questions of their own on the matter.

“Why would a company do that?” Hirsh asked.

“How prevalent is this practice?” Tavss said.

Pictured left to right: Pilar Portela (Business Wire), Jeff Tavss (WPLG-TV), Bill Faries (Bloomberg), Claudia Perez (Business Wire), Janice Essick (Business Wire), Julia Sotelo (Business Wire), Eric Bushkin (Business Wire), Rick Hirsch (The Miami Herald)

Faries shared that you have to be a big company such as Coca-Cola for him to register for such a site. He even went further to say that once he is in a password-protected news site he should be able to find information that is not accessible by the general public.

“The act of password protecting content types within an online newsroom is not widespread; however, it can be very useful at times. It all depends upon the strategy and specific purpose of the online newsroom,” added Woodall.

Also brought up during the panel discussion was a timeline for press releases and searchable archives. Hirsch said, “Companies should keep everything up”. Faries agreed and added, “Keep it up for transparency.”

Woodall advised that the industry average is to provide a minimum of 2 to 5 years of press release archives. “If you can provide more historical press releases than do so,” stated Woodall. “But if you are unable to do so, at least provide milestone releases that affect  the make-up of the company, such as a merger or acquisition or new CEO. You don’t necessarily need to provide a release about a small community event from 1973.”

Here are some other essentials a company should keep in mind when mapping out its online newsroom.

  • It should be easily accessible, and made available from your home page.
  • Full birthdates for executives should be listed, not just ages.
  • Complete executive bios, including resumes, are preferred.
  • Provide links to the executives’ LinkedIn pages.
  • Phone numbers (very important) and/or email addresses for media contacts should be available.
  • Provide cell phone numbers for executives if possible.
  • Categorize press releases and include searchability functions.
  • Sites MUST be optimized for viewing on mobile phones and tablets.
  • Media does not like when they have to register to access the information.

For more information and tips on building a better online newsroom read our guidance report. If you would like us to create your online newsroom contact your local Business Wire account executive.


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