In today’s All Things Press Release podcast, Business Wire editor Lori Bailey in our Miami newsroom gives the ‘thumbs’ up’ to becoming a “true media resource” in your press releases.
Lori, who pretty much fits the mold of Business Wire editor with a history as first runner-up in her Troy, Pennsylvania, junior high spelling bee, is starting her second year as an editor. She suggests ways to get on the radar screen of reporters and news consumers so that you and your organization are perceived as an information source.
Here’s Lori’s All Things Press Release podcast tip: Become a True Media Resource.
This podcast is the third in the All Things Press Release series of press release tips offered by our newsroom editors.
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