Adding Multimedia to Your Press Release: Press Release Tips from the All Things Press Release Podcast

The All Things Press Release podcast continues with press release tips suggested and presented by Business Wire’s highly trained newsroom editors.

Business Wire employs more than 200 editors worldwide.  Each editor receives an average three months’  training before “flying solo” in prepping and processing the 1000+ press releases that flood our news queue each work day.

From Paris and Frankfurt to New York, Phoenix and L.A., our newsroom crew is on the front lines of the press release process–so who better to ask for press release tips?

Cindy Cantu, an editor in our San Antonio office, offers today’s Press Release Tip:  Adding Multimedia to Your Press Release.

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Have ideas for a future podcast?  Please let us know.  Email or connect with us on Twitter at

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