Jennifer Saragosa with the Google Juice King, Warren Buffett
Getting your press release found, seen and shared is always a challenge, and now that press releases are increasingly utilized to generate “Google juice” — organic search engine results–tips are flying about how to make your press releases more web friendly.
Here at Business Wire, where 1,000+ press releases each work day move through the chute, we suggest these simple rules: have something to say, write well, and make sure your press release is web friendly.
How to make your press release web friendly?
Business Wire’s own Jen Saragosa, a frequent speaker on our webinar series and a senior account manager in our Boston office, penned a timely article for Grant Marketing recently in which she suggests tips tips for getting more Google juice for your press releases.
Hey,
Great resource for the small business who want to get noticed. A very useful article by Jen