Business Wire really is an international company and today we strengthened our expansive European news distribution network today by entering into a reciprocal relationship with ANSA, Italy’s largest and most prestigious news service.
Under the agreement, Business Wire’s full-text news releases will be transmitted to ANSA subscribers, which includes media, government, corporate and others. ANSA has some 1,400 subscribers worldwide.
Business Wire’s content also will be posted on a dedicated section of www.ansa.it , Italy’s third largest real-time information portal. ANSA’s website generated more than a half-billion page views in 2006, attracting millions of demographically desirable unique visitors each month.
ANSA is among the largest news agencies worldwide, with nearly 1,000 employees working in more than 100 bureaus worldwide in 74 countries. The agency’s multimedia file includes some 2,000 daily news items transmitted in Italian, English, Spanish, Portuguese and Arabic.
ANSA also will serve as Business Wire’s commercial representative in Italy. ANSA’s sales team will proactively market Business Wire’s global media and investor relations networks to Italian corporates, and other potential clients. Italy is the fourth largest economy in the European Union.
Cathy Baron Tamraz, Business Wire’s president and chief executive officer expressed that “We are proud to be aligned with ANSA, which is widely regarded as the authoritative voice of Italy. ANSA buttresses our already powerful and robust European news distribution platform, clearly the class of the industry.”
ANSA joins more than a dozen other major European news agencies that have opened their networks to Business Wire. In addition to Europe’s leading national news services, Business Wire is the only commercial newswire that distributes via the respected European regional networks of Agence France-Presse and Associated Press